Umami is the open-source web-analytics platform built and maintained by Umami Software, Inc., a Delaware C-Corporation headquartered in San Francisco, USA. The codebase is licensed under the MIT License (one of the most permissive open-source licences available) with the full server stack on GitHub, deployable as a single Docker container backed by PostgreSQL or MySQL, or to Vercel / any Node.js-compatible serverless platform in under ten minutes. The product is positioned as the lightweight Google Analytics alternative with no cookies, no personal data collection, and a clean dashboard UX.
For an EU-sovereignty audit Umami is in the same structural position as Outline (also US-incorporated): the managed Umami Cloud tier has both US and EU (Germany) hosting regions and customers can pick at signup, but the operating entity (Umami Software Inc., Delaware/San Francisco) is directly subject to the US CLOUD Act and FISA Section 702 regardless of which region the customer picks, making the vendor-level CLOUD Act flag direct for the managed cloud. The MIT-licensed self-host edition is the EU-sovereignty path: deploy on Hetzner / OVHcloud / Scaleway / STACKIT / private EU DC and the customer becomes the sole data controller. The directory includes Umami specifically because the self-host path is well-supported, MIT-permissive, and the operational footprint is small (one container + one database).
Pricing on the managed cloud: free tier with limited views/sites; paid tiers from approximately $9/month (~€8) scaling by event volume. Self-host: free under MIT. Best fit: engineering teams that already operate EU infrastructure and want a Plausible-class GA replacement under permissive licensing, or organisations that need the EU-region managed cloud and accept the US-vendor jurisdiction risk. Buyers needing a fully EU-incorporated vendor should prefer Plausible (EE) or Simple Analytics (NL) in the same category.